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New Launch Mahindra Veero Pickup Truck in India - Starting Price 7.99 Lakh

Mahindra’s new pickup truck, the Veero, has received homologation approval for an exciting development in the commercial vehicle market. This marks an important milestone for the company as it prepares to launch a vehicle that could significantly impact the segment. Scheduled to hit the roads on September 16th, 2024, the Veero is set to rival popular models like the Tata Intra and Ashok Leyland Dost.

A Fresh Design in the Forward Control Segment

The Mahindra Veero introduces a fresh design to the company’s lineup, distinct from its current commercial vehicle (CV) offerings. Unlike Mahindra’s existing CV sub-brands, such as Jeeto and Supro, Veero is larger and aims to bridge the gap between smaller commercial models and the more robust Bolero Pik-Up and Maxx ranges. Its forward control design enhances city maneuverability, providing a smaller turning radius that will be appreciated in urban settings.

Mahindra Veero Video

Engine Innovation: A First for Mahindra

A notable feature of the Mahindra Veero is its engine, representing a significant shift in its approach to commercial vehicles. Traditionally, Mahindra’s commercial vehicles have used engines different from those found in their passenger vehicles. For instance, smaller CVs like the Jeeto and Supro are powered by smaller, twin-cylinder engines, while larger pickups have relied on the m2Di 4-cylinder engine.

However, the Veero will be the first Mahindra commercial vehicle to feature a passenger vehicle engine. It will use a 1493cc diesel engine, which is the same engine found in the Bolero SUV and Bolero Neo. This 3-cylinder engine delivers 59.68 kW of peak power at 3200 RPM. This engine is known for its reliability and performance in Mahindra’s passenger vehicles, and its inclusion in the Veero could enhance its appeal.

Versatile Variants and Specifications

According to the homologation documents, the Veero will be available in multiple variants to cater to different needs. Payload capacities will range from 1.5 tonnes to 1.6 tonnes, and buyers can choose between different load bed sizes, labeled as XL and XXL. Additionally, Veero will offer variants with standard and heavy-duty suspensions, known as SD and HD, respectively.

Veero’s design includes a dual-tone front fascia and a fully digital instrument cluster that features a DEF (Diesel Exhaust Fluid) level indicator. Inside, a single cab will seat three occupants, and the gear selector is conveniently positioned on the dashboard.

Early Sightings and Modifications

Even before its official launch, some Mahindra pickup Veero units had been spotted with modifications. These early models have been fitted with roof carriers and taller steel body structures by aftermarket welders. This suggests that some individuals may have already taken delivery of the Veero, further heightening anticipation for its formal introduction.

Is Mahindra Veero Pickup Truck a Game-Changer in the Commercial Vehicle Market?

The Mahindra Veero pickup truck could be a game-changer in the commercial vehicle market. It introduced a new design and uses a 1493cc engine from Mahindra’s passenger vehicles, a first for their commercial trucks. This engine offers improved performance and efficiency, which might set new standards for the industry. The Veero also features a forward control design, enhancing its maneuverability in cities. With multiple variants available, including different payload capacities and suspension options, it aims to meet various business needs. If it delivers on its promises, Veero could surpass competitors like Tata Intra and Ashok Leyland Dost, making a significant impact in the commercial vehicle sector.

Conclusion

The Mahindra Veero pickup truck represents a significant step forward for the company’s commercial vehicle lineup. With its new design, innovative use of a passenger vehicle engines, and versatile variants, Veero is poised to compete effectively in the commercial vehicle market. As the launch date approaches, the industry eagerly awaits how this new model will perform and how it will impact the competitive landscape.

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